Start Case Studies Automatic application of anti-theft tags – a solution in the cosmetics industry
Automatic application of anti-theft tags – a solution in the cosmetics industry
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Automatic application of anti-theft tags – a solution in the cosmetics industry

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How to protect your product against theft

Manufacturers of high-value consumer products intended for sale to the general public are often obliged (by the retailer) to include security features already at the manufacturing stage. They prevent the theft of the product from the point of sale.

Sensormatic anti-theft tags are commonly used in this type of protection. They can function as attachable clips, tags or labels (Ultra Strip II/III). Thus, manufacturers try to automate production processes and use automatic application of anti-theft tags.

The attachment of a security clip to the product can be done manually or semi-automatically. This process can be automated by using labels winded on a roll and using a dedicated applicator.

 

How to protect your product against theft

Application of an anti-theft tag to a cardboard box

One of the industries which uses this type of protection is the cosmetics industry. Some products, due to their high value and small size, can become an easy catch for shoplifters. In order to maintain the aesthetics of the product, it is difficult to locate and remove the protection and anti-theft labels are affixed to the inside of the boxes where the cosmetics are inserted.

The application of the anti-theft tag in this case takes place at the stage when the box is unfolded in the form of a cardboard box. This allows for high efficiency and repeatability of marking.

Cosmetics cardboard packaging with anti-theft label

Our client, a large printing plant, delivers cardboard packaging to a cosmetics manufacturer. They must be supplemented with an anti-theft label. Due to the increasing quantities and types of packaging, manual labelling has not been efficient and cost-effective until now. Etisoft proposed and implemented a solution combining an automatic carton feeder, conveyor belt, Label-Aire 3114 EAS anti-theft label applicator and a pick-up tool for labelled products.

 

EAS Label-Aire 3114 applicator – a dedicated device for applying anti-theft tags to labels

 

The EAS Label-Aire 3114 applicator is a dedicated device for anti-theft tagging (Sensormatic). It provides high performance, precision and repeatability.

 

 Cosmetics cardboard packaging with anti-theft label

Automatic application of anti-theft tags – customer benefits

  • due to the possibility of moving and turning the applicator on the supporting construction, we guaranteed the possibility of applying the label in any place and orientation on the cardboard box
  • the capacity of the marking system, depending on the size of the carton, is between 10,000 and 12,000 products per hour.
  • an adjustable feeder with a mechanism to pull individual cartons from the stack allows a wide range of products of different shapes to be marked.

The proposed solution fully solved the customer’s needs. It allowed to apply labels anywhere on the cardboard box and, above all, increased the efficiency of marking. Also, different shapes of the labeled packages are no longer problematic for the customer.

What is worth noting is the fact that this solution is successfully used in marking every type of cardboard boxes, not only in the cosmetics industry. The Label-Aire 3114 EAS applicator itself allows you to protect any type of product. It can also be used, depending on the needs, at different stages of packaging or on the final product itself.

 

 

If you are interested in automatic application of anti-theft tags, please contact our experts. They will help you choose the right solution to meet your needs.

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Michał Wąs Has been for many years actively engaged in implementation of auto ID systems. As a member of Product Development Department is now responsible for label print & apply systems. Michał graduated from Electrical department of Silesian Technical University in Gliwice. Enjoys sport and good books, interested in new technologies.
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